Focusing on Making Excellent Tires, Supporting Chinese Manufacturing.

Shandong Bezant Co., Ltd.

Shandong Bezant Co., Ltd.: Committed to creating the highest standards in tire manufacturing, adopting new operational methods, and setting advanced market positioning. We vigorously procure high-end raw materials (steel wire from Bekaert, fine chemicals from Cabot, Black Cat Carbon Black, US SHEPHERD, inner lining from ExxonMobil, and synthetic rubber from Qilu Petrochemical) to keep pace with market demands and constantly upgrade our speed of iteration. We pursue excellence and strive for efficient operational efficiency. We adhere to the principle of deriving profits from the market and giving back to the market, ensuring customer profitability, optimizing customer product structures, and empowering customer-end channels. We persist in progress, pragmatic learning, and efficient health!

The group has obtained ISO/TS16949 quality management system certification, China Compulsory Certification (CCC), DOT, GCC, SASO, E-MARK, SNI, and SONCAP certification. “ROOUDOOE Land King,” “Mining Legend,” “LOADKING,” “RICH LION.” 

Together, We Will Bring About Change and Development.

Over the years, we have been committed to exploiting domestic and international markets. Currently, we have established excellent sales channels for our tires in more than 50 countries and regions worldwide, including the United States, the United Kingdom, South Africa, Australia, Southeast Asia, and Latin America. 

Walking alongside Pioneers to Lead the Era

Moving forward, Bezant will uphold the principles of challenge and innovation, customer-first, sincere innovation, and win-win cooperation to provide better service and achieve mutually beneficial outcomes. 

Leading the Trend in the World

The company, taking technology and talents as the driving force for the development, has successively built the CNAS national recognized laboratory, provincial technical center and provincial engineering technology research center, established strategic partnership with many universities in the province, introduced and trained talents through establishing postdoctoral workstations and production, education and research bases, and formed necessary innovation bases for disciplines such as mechanics, machinery, polymers, etc. Based on the high-end market, world-class production devices from Italy, Japan, Germany, etc. have been introduced. We have taken the lead in adopting a series of advanced process systems such as ARP adhesive preparation system, three composite production lines, and all-steel hydraulic vulcanizers to develop 41 technology patents with independent intellectual property rights, including 3 invention patents, 7 utility models, and 31 appearance design patents. In addition, we have successively passed the national compulsory 3C certification, US DOT certification and other management system certification, and completed the approval for Green Tire Label by the China Rubber Industry Association, becoming one of the all-steel tire enterprises that first obtained the “China Tire Label”.